New York City Brokers / Job Placement

The secret to our success has been hard work and innovation in an ever-changing market. Not a single week or month has gone by since our inception in February 1995 without a new concept being incorporated into our business model. Businesses are no different than any living organism and changes which enable a business to better adapt to an ever-changing environment are necessary for its survival and evolution.

ArdorNY.com currently has a sales force of more than 120 rental and sales agents operating out of two major locations in Manhattan, while we are poised to become the biggest apartment rental company in New York City and expand our sales department in the near future. A business will thrive and increase its market share only if it is able to offer higher quality products and services at a lower cost than its competitors. Following this principle, along with a strong belief in good work ethic and good customer service, innovation, and technology has enable us to increase our market share by more than 300% during the past eighteen months alone!

ArdorNY.com, initially known as Ardor Realty Corp., began as a small apartment rental company on the Upper East side of Manhattan dealing primarily with inexpensive rent stabilized apartments. Within the first two years of our operation we were able to become the dominant player in our market sector on the Upper East side of Manhattan and build a sales force of about twenty-five rental agents.

What really transformed our company and expanded its reach and services was the advent of the internet and new information technologies, and our ability to use effectively these new technologies by incorporate them into our business model. We have invested heavily, since 1998, on new technologies and the internet. All of the technology we have built in the last four years is proprietary and use exclusively by our staff. As a result, we now have one of the most, if not the most, interactive and popular web sites in the industry which enable us to attract high quality customers from all over the globe. Moreover, “smart” tools enabled our staff to immeasurably increase its productivity, most likely in the range of 1000% or more, when compared with “old economy folks”. Today, we virtually work with every single New York city landlord, our inventory is as diverse and wide as any of other competitor, while we have a stream of more than 500,000 visitors per month to our web site. We essentially re-invented the whole process of buying or renting a property in the in the twenty-first century which allows to look into the future with great hope and anticipation.

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